Graduate Digital Marketing Executive

Job Category: Marketing
Job Type: Full Time
Location: Dunstable

Essential are looking for a creative and enthusiastic digital marketing executive to drive and expand all our marketing initiatives. Your job will be present our brands according to our brand pillars across several different channels. This would be an ideal role for a new or recent graduate in marketing or related field.

Working closely with our marketing manager the role will consist of managing our social media channels, editing and updating our websites with new pages and products, as well as designing email templates and leaflets among other things as necessary.

The ideal candidate should be very enthusiastic about all things digital and be passionate about creating both visual and written content. Above all, a willingness to learn new platforms and techniques is required.

Responsibilities include:

  • Daily account management of social media accounts including, LinkedIn, Instagram, and others
  • Create, design and execute monthly Email marketing campaigns.
  • Creation of social post copy, both organic and paid.
  • Work with our in-house designer to create imagery to support promotional and ad-hoc social campaigns.
  • Ensuring consistency with our brand tone of voice and brand image across all channels.
  • Generate monthly social media reports.
  • Keep pace with industry trends and digital marketing and social media developments.
  • Work with our external marketing agency on our SEO and PPC customer acquisition strategies.
  • Creating press releases when necessary.
  • Co-ordinate with outside agencies where necessary to arrange PR and product marketing material.
  • Ad-hoc copywriting for landing pages, product descriptions, social posts, brochures, leaflets, email marketing campaigns, meta descriptions etc.
  • Create, design and execute monthly Email marketing campaigns.

 

The Company

Essential Embroidery Design lead the market in producing branded promotional clothing and uniforms for the promotional industry. We make the clothing and uniforms for some of the world’s most prestigious brands such as Google, Poker Stars, Amazon, and many more.

We are regarded as one of the best and most modern garment embellishment companies in the UK, using state of the art machinery and software, and we recently won the award for Bedfordshire Business of the Year 2019.

Please visit our two websites www(dot)eed-uk(dot)com, www(dot)essentialworkwear(dot)com, and Instagram accounts @essentialembroiderydesign & @essentialworkwear to learn more about who we are.

 

The Person

The key skills and qualities we are looking for in a digital marketing executive:

  • Demonstrated interest in Digital Marketing (e.g. qualification or real-world experience)
  • WordPress and Shopify experience
  • Mailchimp experience
  • Video creating and editing experience
  • Photography experience

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